Level 2 · follow-up or refusal

Chase a supplier: an annotated email example

Get a reliable delivery date and the tracking number.

The situation

Tom LewisSupplier — Logistics

Your order PO-552 (200 office chairs) was due yesterday. Nothing has arrived. You move into the new office on Friday.

Swamped; he prioritises customers who give a clear reference and a clear deadline.

Goal
Get a reliable delivery date and the tracking number.

The winning structure

A good email for this situation includes these elements, in this order:

  1. A greeting with the recipient's first name.
  2. The order number
  3. A request for a delivery date
  4. The tracking number
  5. The urgency (Friday)
  6. A clear ask at the end: a question or an action with a deadline.
  7. A short sign-off, then your name.

Common mistakes

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Write your own version: the recipient reacts and you get a score out of 100.

The annotated example

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Subject : PO-552 not delivered – needed by Friday

Hi Tom,

  • Greeting by first name: the reader knows it's for them.

Our order PO-552 (200 office chairs) was due yesterday, but nothing has arrived.

  • Includes: the order number.

We move into our new office on Friday. Could you confirm a new delivery date today and send me the tracking number?

  • Includes: a request for a delivery date.
  • Includes: the tracking number.
  • Includes: the urgency (Friday).
  • Clear ask: the reader knows what to do.

Thanks,
Alex

  • Short sign-off, then the name.

Why it works : 39 words against a target of 80, 7 words per sentence on average, no filler phrases.

Other situations at the same level

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