Level 2 · follow-up or refusal
Chase a supplier: an annotated email example
Get a reliable delivery date and the tracking number.
The situation
Tom LewisSupplier — Logistics
Your order PO-552 (200 office chairs) was due yesterday. Nothing has arrived. You move into the new office on Friday.
Swamped; he prioritises customers who give a clear reference and a clear deadline.
Goal
Get a reliable delivery date and the tracking number.
The winning structure
A good email for this situation includes these elements, in this order:
- A greeting with the recipient's first name.
- The order number
- A request for a delivery date
- The tracking number
- The urgency (Friday)
- A clear ask at the end: a question or an action with a deadline.
- A short sign-off, then your name.
Common mistakes
- Leaving out the order number : « Which order? We handle hundreds. »
- Leaving out a request for a delivery date : « What do they want: a date, a refund? »
- Leaving out the tracking number : « Could've just asked me for tracking. »
- Leaving out the urgency (Friday) : « Is this urgent or not? No idea how to prioritise. »
- A refusal or follow-up so polite it becomes vague: the reader doesn't know how to answer.
- Over-explaining instead of proposing a next step.
Write your own version: the recipient reacts and you get a score out of 100.
The annotated example
Try it yourself first: you'll remember more. Click to show the example.
Subject : PO-552 not delivered – needed by Friday
Hi Tom,
- Greeting by first name: the reader knows it's for them.
Our order PO-552 (200 office chairs) was due yesterday, but nothing has arrived.
- Includes: the order number.
We move into our new office on Friday. Could you confirm a new delivery date today and send me the tracking number?
- Includes: a request for a delivery date.
- Includes: the tracking number.
- Includes: the urgency (Friday).
- Clear ask: the reader knows what to do.
Thanks,
Alex
- Short sign-off, then the name.
Why it works : 39 words against a target of 80, 7 words per sentence on average, no filler phrases.